Events & Resources
Events
Register for an upcoming webinar and track which industry events our analysts attend.
Learn More →Topics
See All Topics →Latest Articles
Explore our Research →Tariffs put over $2 trillion in trade with Mexico, Canada, and China at risk
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Mar 6, 2025
4 IRL retail trends and what they mean for brands
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Mar 6, 2025
Apple's new social app reveals event opportunities for marketers
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Mar 6, 2025
Reddit sees growth as users seek relatable content
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Mar 6, 2025
Creatives struggle with inconsistent metrics when measuring ad performance
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Mar 5, 2025
GenAI-influenced reviews, research, and recommendations craft a new era for shoppers
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Mar 5, 2025
Brands find creator economy use cases for AI
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Mar 5, 2025
Target faces 40-day boycott as it deals with tariffs, economic blackout
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Mar 5, 2025
Microsoft Copilot launches AI-powered ad features to vie for ad dollars in the chatbot space
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Mar 5, 2025
Millennials lead in wearable tech as Gen Z adoption grows
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Mar 5, 2025
About
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →Time Spent with Media
Rapid shifts in where and how consumers are getting their news and entertainment are being driven by the vast number of new choices. EMARKETER's forecasts, data and statistics include estimates for average time spent with media, with breakouts by device (smartphones, feature phones, tablets, mobile, ... desktop/laptop), and channel (print, TV internet, magazines, newspapers, radio, digital video, SVOD, VOD, OTT, social) along with estimates for time spent with platforms such as Facebook, Instagram and Snapchat. Forecasts also cover time spent by age, and by geography, both by region (Asia-Pacific, Europe, Latin America, Middle East & Africa, North America) and by country within those regions, including China. EMARKETER's reports, charts, interviews and forecasts provide you with data and insights to answer a variety of questions such as:Show MoreShow More
- How much time does the average person spend on their phone?
- How many hours do Americans spend online?
- How much media does the average American consume?
- How many hours a day are spent on social media?