Consumer payment habits are quietly shifting thanks to new technologies and shaky consumer financial health
Consumers’ love of credit cards may hit a limit
Debit cards are a mainstay in consumers’ financial lives
Retail and gift cards are propping up prepaid spend
Cash isn’t dying, but checks are
BNPL growth is slowing as the industry matures
Despite merchant interest, A2A payment adoption faces an uphill battle
Crypto payments haven’t taken off, but that could change under the Trump administration
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About This Report
Consumers are slowly making changes to how they pay at checkout. We look at the top seven payment methods and delve into what’s pushing forward and detracting from their growth.
Consumer payment habits are quietly shifting thanks to new technologies and shaky consumer financial health
Consumers’ love of credit cards may hit a limit
Debit cards are a mainstay in consumers’ financial lives
Retail and gift cards are propping up prepaid spend
Cash isn’t dying, but checks are
BNPL growth is slowing as the industry matures
Despite merchant interest, A2A payment adoption faces an uphill battle
Crypto payments haven’t taken off, but that could change under the Trump administration
Sources
Media Gallery
US consumers’ payment preferences are subtly shifting. Many consumers are leaning more on credit cards, though others are turning to credit alternatives like buy now, pay later (BNPL) in the face of financial health concerns. And newer options like crypto and account-to-account (A2A) payments could become increasingly viable. Here’s what influences how consumers pay at checkout and how payment providers and retailers can respond to maximize conversion.
Key Question: How are consumers paying for retail purchases in 2025?
Key Stat: Total payment card transaction value will grow 4.3% in 2025, per our forecast, as debit and credit cards continue to steal share from cash and checks.
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Table of Contents
Executive Summary
Consumer payment habits are quietly shifting thanks to new technologies and shaky consumer financial health
Consumers’ love of credit cards may hit a limit
Debit cards are a mainstay in consumers’ financial lives
Retail and gift cards are propping up prepaid spend
Cash isn’t dying, but checks are
BNPL growth is slowing as the industry matures
Despite merchant interest, A2A payment adoption faces an uphill battle
Crypto payments haven’t taken off, but that could change under the Trump administration
Credit Card Transaction Value Will Grow by 4.9% in 2025 (trillions in US credit card transaction value, % change, and % of total payment transaction value, 2019-2026)
Debit Card Transaction Value Will Grow by 3.9% in 2025 (trillions in US debit card transaction value, % change, and % of total retail & food services transaction value, 2019-2026)
Prepaid Card Transaction Value Will Grow by 1.2% in 2025 (billions in US prepaid card transaction value, % change, and % of total retail & food services transaction value, 2019-2026)
Cash/Check Transaction Value Will Decline by 0.9% in 2025 (trillions in US cash/check transaction value, % change, and % of total retail & food services transaction value, 2019-2026)
Buy Now, Pay Later Transaction Value Will Grow by 15.0% in 2025 (billions in US buy now, pay later (BNPL) payment value, % change, and % of total retail sales, 2024-2028)
6 in 10 Consumers Say Cash Back and Discounts Would Increase Their Interest in Pay by Bank (% of US adults who would be more interested in pay by bank based on incentives, by incentive, July 2024)
Credit Card Transaction Value Will Grow by 4.9% in 2025 (trillions in US credit card transaction value, % change, and % of total payment transaction value, 2019-2026)
Debit Card Transaction Value Will Grow by 3.9% in 2025 (trillions in US debit card transaction value, % change, and % of total retail & food services transaction value, 2019-2026)
Prepaid Card Transaction Value Will Grow by 1.2% in 2025 (billions in US prepaid card transaction value, % change, and % of total retail & food services transaction value, 2019-2026)
Cash/Check Transaction Value Will Decline by 0.9% in 2025 (trillions in US cash/check transaction value, % change, and % of total retail & food services transaction value, 2019-2026)
Buy Now, Pay Later Transaction Value Will Grow by 15.0% in 2025 (billions in US buy now, pay later (BNPL) payment value, % change, and % of total retail sales, 2024-2028)
6 in 10 Consumers Say Cash Back and Discounts Would Increase Their Interest in Pay by Bank (% of US adults who would be more interested in pay by bank based on incentives, by incentive, July 2024)
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