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Events
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Learn More →Topics
See All Topics →Latest Articles
Explore our Research →Tariffs put over $2 trillion in trade with Mexico, Canada, and China at risk
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Mar 6, 2025
4 IRL retail trends and what they mean for brands
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Mar 6, 2025
Apple's new social app reveals event opportunities for marketers
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Mar 6, 2025
Reddit sees growth as users seek relatable content
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Mar 6, 2025
Creatives struggle with inconsistent metrics when measuring ad performance
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Mar 5, 2025
GenAI-influenced reviews, research, and recommendations craft a new era for shoppers
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Mar 5, 2025
Brands find creator economy use cases for AI
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Mar 5, 2025
Target faces 40-day boycott as it deals with tariffs, economic blackout
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Mar 5, 2025
Microsoft Copilot launches AI-powered ad features to vie for ad dollars in the chatbot space
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Mar 5, 2025
Millennials lead in wearable tech as Gen Z adoption grows
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Mar 5, 2025
About
Our Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More →Retail Ecommerce Sales, by Company
Key Retailers
Companies
Source: EMARKETER Forecast, February 2025 - March 2025
Note: represents the gross value of products or services sold on the website of each company listed (browser or app), regardless of the method of payment or fulfillment; excludes travel and event tickets
Additional Note: Amazon excludes Amazon Web Services (AWS) sales, advertising services, and credit card agreements; includes direct and marketplace sales. Apple includes iTunes and online store retail sales. Qurate includes qvc.com, hsn.com, and zulily.com. The Kroger Co. includes sales from all Kroger-owned stores including Food 4 Less, Fred Meyer, Harris Teeter, and others; includes sales from Home Chef and Vitacost; excludes fuel. Walmart Inc. is the merchant of record who assumes the legal ownership of inventory prior to changing hands with the consumer; includes sales from Sam’s Club.
Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues from company reports, consumer online buying trends, and macro-level economic conditions.